On the morning of Thursday 9th June, CEO and Founder of YourStudio, Tom Philipson, joined our Year 10 GCSE Art lessons to deliver a ‘Creative Careers’ workshop and talked about developing a creative process and building a personal brand. YourStudio is an award-winning, creative design agency that specialises in strategy, branding, digital innovation & environment design, having worked with clients such as Nike, Amazon, L’Oréal, H&M and Virgin.
Pupils discussed how brands add value to everyday items or experiences and reflected on what might make up their own personal brand. Pupils also worked in groups to brainstorm a new concept, company, or idea and created mood boards to showcase how they would build that brand and their vision.
Mr Philipson highlighted the range of options in the creative sector for young people. He also encouraged pupils to keep working on developing what they would like their brand to be as they move through their education and into their future careers – always keeping in mind what is important to them and what they want to be remembered for.
Thank you to Mr Philipson for joining us and running such an engaging workshop for our young people!